<\/p>\n
Na\u0161e internetov\u00e9 str\u00e1nky www.park360.cz (d\u00e1le jen \u201einternetov\u00e9 str\u00e1nky\u201c) pou\u017e\u00edvaj\u00ed cookies a p\u0159\u00edpadn\u011b dal\u0161\u00ed souvisej\u00edc\u00ed technologie (pro usnadn\u011bn\u00ed jsou v\u0161echny technologie ozna\u010dov\u00e1ny jako \u201ecookies\u201c).<\/p>\n
Spr\u00e1vcem cookies na internetov\u00fdch str\u00e1nk\u00e1ch je spole\u010dnost PARK 360 s.r.o., Piletick\u00e1 486, V\u011bko\u0161e, 503 41 Hradec Kr\u00e1lov\u00e9, I\u010c: 14234629, zapsan\u00e9 ve ve\u0159ejn\u00e9m rejst\u0159\u00edku veden\u00e9m u Krajsk\u00e9ho soudu v Hradci Kr\u00e1lov\u00e9, odd\u00edl C, vlo\u017eka 49017 (d\u00e1le jen \u201ePark 360\u201c)<\/p>\n
Mal\u00e9 kousky dat zas\u00edlan\u00e9 internetov\u00fdmi str\u00e1nkami a ukl\u00e1dan\u00e9 do ka\u017ed\u00e9ho za\u0159\u00edzen\u00ed, ze kter\u00e9ho internetov\u00e9 str\u00e1nky otev\u0159ete. P\u0159i ka\u017ed\u00e9 dal\u0161\u00ed n\u00e1v\u0161t\u011bv\u011b internetov\u00fdch str\u00e1nek pak prohl\u00ed\u017ee\u010d tato data pos\u00edl\u00e1 zp\u011bt dan\u00e9mu serveru.<\/p>\n
Cookies zvy\u0161uj\u00ed u\u017eivatelskou p\u0159\u00edv\u011btivost opakovan\u011b nav\u0161t\u00edven\u00e9 internetov\u00e9 str\u00e1nky. Pokud pro n\u00e1v\u0161t\u011bvu internetov\u00fdch str\u00e1nek pou\u017eijete stejn\u00e9 za\u0159\u00edzen\u00ed a stejn\u00fd internetov\u00fd prohl\u00ed\u017ee\u010d, cookies pom\u00e1haj\u00ed va\u0161emu za\u0159\u00edzen\u00ed zapamatovat si nav\u0161t\u00edven\u00e9 str\u00e1nky a nastaven\u00ed va\u0161ich str\u00e1nek.<\/p>\n
Jsou dvoj\u00edho druhu:<\/p>\n
Trval\u00e9: z\u016fst\u00e1vaj\u00ed na za\u0159\u00edzen\u00ed po dobu stanovenou v souboru, nebo dokud je neodstran\u00edte. Trval\u00e9 cookies pom\u00e1haj\u00ed identifikovat va\u0161e za\u0159\u00edzen\u00ed, pokud znovu nav\u0161t\u00edv\u00edte internetov\u00e9 str\u00e1nky, ale neumo\u017e\u0148uj\u00ed v\u00e1s jakkoliv identifikovat osobn\u011b. Trval\u00e9 cookies umo\u017e\u0148uj\u00ed p\u0159izp\u016fsobovat internetov\u00e9 str\u00e1nky va\u0161im z\u00e1jm\u016fm.
\nDo\u010dasn\u00e9: jsou ulo\u017eeny v za\u0159\u00edzen\u00ed pouze do opu\u0161t\u011bn\u00ed internetov\u00fdch str\u00e1nek nebo zav\u0159en\u00ed prohl\u00ed\u017ee\u010de. Do\u010dasn\u00e9 cookies umo\u017e\u0148uj\u00ed uchov\u00e1v\u00e1n\u00ed informac\u00ed p\u0159i p\u0159ech\u00e1zen\u00ed z jedn\u00e9 internetov\u00e9 str\u00e1nky na druhou a odstra\u0148uj\u00ed pot\u0159ebu opakovan\u00e9ho zad\u00e1v\u00e1n\u00ed n\u011bkter\u00fdch \u00fadaj\u016f.<\/p>\n
P\u0159i prvn\u00ed n\u00e1v\u0161t\u011bv\u011b internetov\u00fdch str\u00e1nek se v\u00e1m zobraz\u00ed v\u00fdzva, zdali souhlas\u00edte s ukl\u00e1d\u00e1n\u00edm cookies. M\u016f\u017eete odsouhlasit v\u0161echny cookies (co\u017e je postup, kter\u00fd doporu\u010dujeme pro nejlep\u0161\u00ed funk\u010dnost na\u0161ich internetov\u00fdch str\u00e1nek a nejlep\u0161\u00ed u\u017eivatelsk\u00fd pro\u017eitek), nebo m\u016f\u017eete vypnout jednotliv\u00e9 typy cookies \u010di zak\u00e1zat v\u0161echny cookies. V\u00fdjimkou jsou nezbytn\u00e9 (technick\u00e9) cookies, bez nich\u017e by internetov\u00e9 str\u00e1nky nemohly spr\u00e1vn\u011b fungovat.<\/p>\n
Pokud jste si ji\u017e cookies nastavili, ale chcete sv\u00e9 rozhodnut\u00ed zm\u011bnit, m\u016f\u017eete tak u\u010dinit v z\u00e1lo\u017ece Cookies v lev\u00e9m hlavn\u00edm menu.<\/p>\n
Nastaven\u00ed cookies lze tak\u00e9 m\u011bnit ve standardn\u00edch webov\u00fdch prohl\u00ed\u017ee\u010d\u00edch (Safari, Internet Explorer, Firefox, Google Chrome apod.), kter\u00e9 podporuj\u00ed spr\u00e1vu cookies. V r\u00e1mci nastaven\u00ed prohl\u00ed\u017ee\u010d\u016f m\u016f\u017eete jednotliv\u00e9 cookies ru\u010dn\u011b mazat, blokovat \u010di zcela zak\u00e1zat jejich pou\u017eit\u00ed, lze je tak\u00e9 blokovat nebo povolit jen pro jednotliv\u00e9 internetov\u00e9 str\u00e1nky. Zde najdete n\u00e1vody, jak tyto soubory blokovat v prohl\u00ed\u017ee\u010d\u00edch Chrome, Firefox, Internet Explorer, Safari a Opera. Pro detailn\u011bj\u0161\u00ed informace lze pou\u017e\u00edt n\u00e1pov\u011bdu prohl\u00ed\u017ee\u010de.<\/p>\n
Zaji\u0161\u0165uj\u00ed spr\u00e1vn\u00fd chod internetov\u00fdch str\u00e1nek.<\/p>\n
Umo\u017e\u0148uj\u00ed n\u00e1m anonymn\u011b analyzovat chov\u00e1n\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f internetov\u00fdch str\u00e1nek a d\u011blat tak pro v\u00e1s Park 360 a jeho obsah je\u0161t\u011b lep\u0161\u00ed, relevantn\u011bj\u0161\u00ed a u\u017eivatelsky p\u0159\u00edjemn\u011bj\u0161\u00ed.<\/p>\n
Cookies na internetov\u00fdch str\u00e1nk\u00e1ch pou\u017e\u00edv\u00e1me tak\u00e9 pro:<\/p>\n
Retargeting (zobrazov\u00e1n\u00ed reklamy na akce, kter\u00e9 jste si u n\u00e1s prohl\u00ed\u017eeli, a jin\u00fd relevantn\u00ed obsah) a anonymizovan\u00e9 statistiky ve vyhled\u00e1va\u010d\u00edch (Google, Seznam, aj.)
\nRetargeting a anonymizovan\u00e9 statistiky na soci\u00e1ln\u00edch s\u00edt\u00edch (Instagram, Facebook, aj.)<\/p>\n
Prost\u0159ednictv\u00edm internetov\u00fdch str\u00e1nek mohou b\u00fdt ve va\u0161em za\u0159\u00edzen\u00ed ukl\u00e1d\u00e1ny tak\u00e9 cookies provozovatel\u016f reklamn\u00edch syst\u00e9m\u016f, kter\u00e9 jsou na internetov\u00fdch str\u00e1nk\u00e1ch provozov\u00e1ny. \u00da\u010delem t\u011bchto cookies je poskytnout v\u00e1m je\u0161t\u011b lep\u0161\u00ed slu\u017eby a p\u0159esn\u011bji c\u00edlen\u00fd obsah. V r\u00e1mci retargetingu vyu\u017e\u00edv\u00e1 Park 360 n\u00e1sleduj\u00edc\u00ed syst\u00e9my:<\/p>\n
Facebook Ireland Limited<\/strong> – on-line reklama Data z retargetingu pou\u017e\u00edv\u00e1 Park 360 v\u00fdhradn\u011b k segmentaci u\u017eivatel\u016f za \u00fa\u010delem doru\u010den\u00ed relevantn\u011bj\u0161\u00edho reklamn\u00edho sd\u011blen\u00ed. Segmenty jsou vytvo\u0159eny na z\u00e1klad\u011b n\u011bkolika obecn\u00fdch vzorc\u016f chov\u00e1n\u00ed u\u017eivatel\u016f. Pokud nesouhlas\u00edte a nep\u0159ejete si b\u00fdt p\u0159i n\u00e1v\u0161t\u011bv\u011b internetov\u00fdch str\u00e1nek p\u0159edm\u011btem anal\u00fdzy nebo retargetingu, m\u016f\u017eete v nastaven\u00ed cookies vypnout analytick\u00e9 \u010di marketingov\u00e9 cookies (viz bod 3. Jak nastavit cookies). Na tyto slu\u017eby se vztahuj\u00ed vlastn\u00ed z\u00e1sady ochrany u\u017eivatelsk\u00fdch \u00fadaj\u016f, kter\u00e9 jsou k dispozici u jednotliv\u00fdch poskytovatel\u016f t\u011bchto slu\u017eeb. V\u00edce informac\u00ed naleznete tak\u00e9 zde:<\/p>\n Facebook<\/strong> Na internetov\u00fdch str\u00e1nk\u00e1ch v\u00e1m chce Park 360 nab\u00eddnout pestr\u00fd multimedi\u00e1ln\u00ed obsah, prost\u0159ednictv\u00edm kter\u00e9ho z\u00edsk\u00e1te v\u00edce informac\u00ed o dan\u00e9 akci. Z tohoto d\u016fvodu ob\u010das k akc\u00edm vkl\u00e1d\u00e1me obsah \u0161\u00ed\u0159en\u00fd pomoc\u00ed n\u00e1stroj\u016f a slu\u017eeb t\u0159et\u00edch stran. Typicky jde nap\u0159\u00edklad o videa ze soci\u00e1ln\u00ed s\u00edt\u011b Youtube. B\u011bhem na\u010d\u00edt\u00e1n\u00ed internetov\u00fdch str\u00e1nek s prvky z t\u011bchto slu\u017eeb m\u016f\u017eete b\u00fdt p\u0159edm\u011btem jejich analytick\u00fdch n\u00e1stroj\u016f. O mo\u017enostech odhl\u00e1\u0161en\u00ed se z t\u011bchto n\u00e1stroj\u016f nad r\u00e1mec omezen\u00ed u\u017e\u00edv\u00e1n\u00ed cookie pomoc\u00ed va\u0161eho prohl\u00ed\u017ee\u010de se do\u010dtete v\u00edce p\u0159\u00edmo na webov\u00fdch str\u00e1nk\u00e1ch jednotliv\u00fdch slu\u017eeb.<\/p>\n Stejn\u00fdm zp\u016fsobem jako Park 360 mohou tyto cookies u\u017e\u00edvat i po\u0159adatel\u00e9 akc\u00ed (pouze v rozsahu sv\u00fdch vlastn\u00edch akc\u00ed).<\/p>\n Technick\u00e9 soubory cookies zaji\u0161\u0165uj\u00ed, \u017ee na\u0161e internetov\u00e9 str\u00e1nky funguj\u00ed spr\u00e1vn\u011b a \u017ee va\u0161e u\u017eivatelsk\u00e9 preference z\u016fst\u00e1vaj\u00ed zn\u00e1m\u00e9. D\u00edky t\u011bmto cookies nemus\u00edte p\u0159i n\u00e1v\u0161t\u011bv\u011b na\u0161ich internetov\u00fdch str\u00e1nek zad\u00e1vat stejn\u00e9 informace a nap\u0159\u00edklad polo\u017eky z\u016fstanou v n\u00e1kupn\u00edm ko\u0161\u00edku, dokud nezaplat\u00edte. Bez t\u011bchto cookies by internetov\u00e9 str\u00e1nky nefungovaly spr\u00e1vn\u011b, proto je m\u016f\u017eeme pou\u017e\u00edvat i bez va\u0161eho souhlasu.<\/p>\n Analytick\u00e9 soubory cookies vyu\u017e\u00edv\u00e1me k optimalizaci internetov\u00fdch str\u00e1nek pro na\u0161e u\u017eivatele. Pomoc\u00ed analytick\u00fdch cookies z\u00edsk\u00e1me informace o pou\u017e\u00edv\u00e1n\u00ed na\u0161ich internetov\u00fdch str\u00e1nek a chov\u00e1n\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f ve form\u011b anonymizovan\u00fdch statistick\u00fdch \u00fadaj\u016f. Jedn\u00e1 se nap\u0159. o informace o tom, kolik osob nav\u0161t\u00edvilo za den internetov\u00e9 str\u00e1nky nebo kolik osob si koupilo v ten den vstupenku.<\/p>\n Marketingov\u00e9 cookies jsou soubory cookies, kter\u00e9 se pou\u017e\u00edvaj\u00ed k vytv\u00e1\u0159en\u00ed u\u017eivatelsk\u00fdch profil\u016f \u010di k zobrazov\u00e1n\u00ed reklamy. V p\u0159\u00edpad\u011b povolen\u00ed t\u011bchto cookies v\u00e1m m\u016f\u017eeme nab\u00edzet zaj\u00edmav\u011bj\u0161\u00ed obsah, nap\u0159. l\u00edstky na va\u0161eho obl\u00edben\u00e9ho interpreta \u010di do obl\u00edben\u00e9ho divadla, a to i na soci\u00e1ln\u00edch s\u00edt\u00edch, dal\u0161\u00edch webov\u00fdch str\u00e1nk\u00e1ch \u010di v aplikac\u00edch.<\/p>\n Na na\u0161em webu jsme p\u0159idali tla\u010d\u00edtka Facebook, Instagram, Spotify, LinkedIn, Twitter a Youtube pro propagaci na\u0161ich webov\u00fdch str\u00e1nek (nap\u0159. \u201eLike\u201c) nebo sd\u00edlen\u00ed (nap\u0159. \u201eTweet\u201c) na soci\u00e1ln\u00edch s\u00edt\u00edch. Tato tla\u010d\u00edtka funguj\u00ed pomoc\u00ed kus\u016f k\u00f3du poch\u00e1zej\u00edc\u00edch z uveden\u00fdch soci\u00e1ln\u00edch s\u00edt\u00ed. Tento k\u00f3d uchov\u00e1v\u00e1 soubory cookie. Tato tla\u010d\u00edtka soci\u00e1ln\u00edch m\u00e9di\u00ed mohou tak\u00e9 ukl\u00e1dat a zpracov\u00e1vat ur\u010dit\u00e9 informace, tak\u017ee se v\u00e1m m\u016f\u017ee zobrazit personalizovan\u00e1 reklama. Pokud nechcete, aby t\u00edmto zp\u016fsobem byly informace o v\u00e1s zpracov\u00e1v\u00e1ny, pak tato tla\u010d\u00edtka nepou\u017e\u00edvejte (neklikejte na n\u011b).<\/p>\n P\u0159e\u010dt\u011bte si prohl\u00e1\u0161en\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f t\u011bchto soci\u00e1ln\u00edch s\u00edt\u00ed a p\u0159e\u010dt\u011bte si, co d\u011blaj\u00ed s va\u0161imi (osobn\u00edmi) \u00fadaji, kter\u00e9 zpracov\u00e1vaj\u00ed pomoc\u00ed soubor\u016f cookie. Z\u00edskan\u00e1 data jsou v maxim\u00e1ln\u00ed mo\u017en\u00e9 m\u00ed\u0159e anonymizov\u00e1na.<\/p>\n P\u0159ehled konkr\u00e9tn\u00edch cookies naleznete v tomto dokumentu.<\/p>\n Technick\u00e9<\/strong><\/p>\n Park 360:<\/span> Cookie, kter\u00e1 si pamatuje va\u0161e p\u0159ihl\u00e1\u0161en\u00ed. Pouze technick\u00fd z\u00e1pis.<\/p>\n Analytick\u00e9<\/strong><\/p>\n __utma, __utmb, __utmc, __utmt, __utmv, __utmz, _dc_gtm, _ga, _gat, _gid<\/p>\n Google Analytics:<\/span>\u00a0M\u011b\u0159en\u00ed a anal\u00fdza n\u00e1v\u0161t\u011bvnosti. Demografick\u00e9 a z\u00e1jmov\u00e9 p\u0159ehledy, kter\u00e9 poskytuj\u00ed anonymizovan\u00e9 \u00fadaje o v\u011bku, pohlav\u00ed, lokaci a z\u00e1jmech u\u017eivatel\u016f. IP adresa je anonymizov\u00e1na. Expirace 30 sekund a\u017e 26 m\u011bs\u00edc\u016f<\/p>\n Sklik.cz:<\/span>\u00a0M\u011b\u0159en\u00ed a anal\u00fdza<\/p>\n Marketingov\u00e9<\/strong><\/p>\n Facebook:<\/span> Osloven\u00ed c\u00edlov\u00e9 skupiny z\u00e1kazn\u00edk\u016f<\/p>\n Google:<\/span> Osloven\u00ed c\u00edlov\u00e9 skupiny z\u00e1kazn\u00edk\u016f<\/p>\n Sklik:<\/span> Osloven\u00ed c\u00edlov\u00e9 skupiny z\u00e1kazn\u00edk\u016f<\/p>\n Park 360 vyu\u017e\u00edv\u00e1 cookies k technick\u00e9mu zaji\u0161t\u011bn\u00ed spr\u00e1vn\u00e9ho fungov\u00e1n\u00ed internetov\u00fdch str\u00e1nek a nastaven\u00ed u\u017eivatelsk\u00e9ho obsahu. Park 360 nakl\u00e1d\u00e1 se soubory cookies takov\u00fdm zp\u016fsobem, aby nebylo mo\u017en\u00e9 identifikovat konkr\u00e9tn\u00ed n\u00e1v\u0161t\u011bvn\u00edky internetov\u00fdch str\u00e1nek.<\/p>\n Tyto z\u00e1sady pou\u017e\u00edv\u00e1n\u00ed cookies jsou ned\u00edlnou sou\u010d\u00e1st\u00ed obchodn\u00edch podm\u00ednek Park 360.<\/p>\n V Praze dne 24. 5. 2024, Park 360, s.r.o.<\/p>","protected":false},"excerpt":{"rendered":" 1. \u00davod Na\u0161e internetov\u00e9 str\u00e1nky www.park360.cz (d\u00e1le jen \u201einternetov\u00e9 str\u00e1nky\u201c) pou\u017e\u00edvaj\u00ed cookies a p\u0159\u00edpadn\u011b dal\u0161\u00ed souvisej\u00edc\u00ed technologie (pro usnadn\u011bn\u00ed jsou v\u0161echny technologie ozna\u010dov\u00e1ny jako \u201ecookies\u201c). Spr\u00e1vcem cookies na internetov\u00fdch str\u00e1nk\u00e1ch je spole\u010dnost PARK 360 s.r.o., Piletick\u00e1 486, V\u011bko\u0161e, 503 41 Hradec Kr\u00e1lov\u00e9, I\u010c: 14234629, zapsan\u00e9 ve ve\u0159ejn\u00e9m rejst\u0159\u00edku veden\u00e9m u Krajsk\u00e9ho soudu v Hradci Kr\u00e1lov\u00e9, odd\u00edl C, vlo\u017eka 49017 (d\u00e1le […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-421","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/pages\/421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/comments?post=421"}],"version-history":[{"count":2,"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/pages\/421\/revisions"}],"predecessor-version":[{"id":603,"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/pages\/421\/revisions\/603"}],"wp:attachment":[{"href":"https:\/\/park360.cz\/cs\/wp-json\/wp\/v2\/media?parent=421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nGoogle Ireland Limited<\/strong> – anal\u00fdza chov\u00e1n\u00ed na webu, on-line reklama v s\u00edti Adwords
\nSeznam.cz, a.s.<\/strong> – on-line reklama v s\u00edti Sklik<\/p>\n
\nhttps:\/\/www.facebook.com\/policy\/cookies\/<\/a>
\nGoogle<\/strong> Analytics<\/strong>
\nhttps:\/\/policies.google.com\/privacy<\/a>
\nOdhl\u00e1\u0161en\u00ed z anal\u00fdzy: https:\/\/tools.google.com\/dlpage\/gaoptout<\/a><\/p>\n6. Jak\u00e9 cookies Park 360 pou\u017e\u00edv\u00e1?<\/h2>\n
6.1. Technick\u00e9 cookies<\/h3>\n
6.2. Analytick\u00e9 cookies<\/h3>\n
6.3. Marketingov\u00e9 cookies<\/h3>\n
6.4. Tla\u010d\u00edtka soci\u00e1ln\u00edch m\u00e9di\u00ed<\/h3>\n
7. P\u0159ehled konkr\u00e9tn\u00edch cookies:<\/h2>\n
8. Jak Park 360 se soubory cookies nakl\u00e1d\u00e1?<\/h2>\n